Listing analytics

Every listing gets its own Analytics tab so you can see what's working and what isn't - without digging through raw logs.

Open any listing and switch to the Analytics tab.

Views. How many times the public listing page has been loaded.
Unique visitors. Deduplicated view count.
Click-throughs. Investors who clicked a photo, link, or the reply form.
Interest trend. A line chart of daily views over time - useful for spotting when interest is decaying.
Email campaign performance. For each campaign tied to this listing, open rate and click rate.
Engaged investor list. Investors who spent the most time on the listing or clicked through - your hottest leads.

Listing is stale. If the interest trend has flattened, it's time to re-market to a new audience or adjust price.
High views, low replies. The listing page is doing its job but the call-to-action isn't. Try a follow-up SMS to visitors.
One investor spending lots of time. Call them. That's a buying signal.